A. create a good human relations climate in the organization. The Correct Answer for the given question is Option B. define the organization’s purpose in society. The mission statement identifies why a company exists, what its overall goal is, what kind of products or services the company offers, and its main target audience. It may also describe the company’s geographic region of operation. This can include a brief description
of a company’s philosophy or values, its main competitive advantages, or its desired future state. It has historically been associated with Christian groups; indeed, for many years, it was assumed that a missionary was a person carrying out a religious mission. In 1598, the word “mission” originated from Jesuits sending their members overseas (“missio”, Latin for “act of sending”).The mission of an organization is not simply a description provided by an external party, but an expression of its
leaders’ desires and intents. A mission statement communicates a company’s direction and purpose to its employees, customers, vendors, and other stakeholders. It also helps employees identify with the company. As mission statements define an organization’s continuous, ongoing purpose and focus, mission statements are usually not changed over time. Mission statements describe the reasons for the existence
of a company. In it, the organization’s goals and the nature of its products or services are described. Every business should have a mission statement. A mission statement should outline what the organization does, how it operates, and why it operates the way it does.
B. define the organization’s purpose in society.
C. define the operational structure of the organization.
D. generate good public relations for the organization.
E. define the functional areas required by the
organization.Mission Statement
Examples of Mission Statements
Companies with their Mission Statements | |
Companies | Mission Statement |
Apple | To bringing the best user experience to its customers through its innovative hardware, software, and services. |
To organize the world’s information and make it universally accessible and useful. | |
Amazon | Serve consumers through online and physical stores and focus on selection, price, and convenience. |
Tesla | To accelerate the world’s transition to sustainable energy. |
Pentagonia | Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis. |
To give people the power to build community and bring the world closer together. | |
Walmart | To save people money so they can live better. |
Nike | Do everything possible to expand human potential. |
Starbucks | To inspire and nurture the human spirit — one person, one cup and one neighborhood at a time. |
Microsoft | Our mission is to empower every person and every organization on the planet to achieve more. |
Most inventory models attempt to minimize
Cybertrek 1 Mission statements describe the fundamental purpose and basic philosophy of an organization. Compare and contrast Merck's mission statement with the mission statements of Compaq and Lucent found in the textbook. | |
Cybertrek 2 Fortune magazine publishes an annual list of America's Most Admired Companies. 1. What companies are currently on the list? 2. In your own words, describe the methodology for determining America's most admired companies. 3. Companies can also be ranked by many different attributes using tools provided on the Web site. List these attributes. Which one do you think is most important? Explain why. What company is currently ranked highest in this attribute? | |
Cybertrek 3 The Wharton Center for Leadership & Change Management Web site includes information on leadership programs of other organizations. Choose two organizations from the list and briefly describe both leadership programs. |